Can you run the store for us after launch?

Yes. We manage THE SUNYA's store day to day: storefront changes, apps and integrations, and new features. We don't run advertising or marketing campaigns; we build and manage the store itself.

Can you migrate us from another platform?

Yes: products, customers and, where the platforms allow, order history, with URL redirects so you keep your search rankings.

Do you work with Indian payment gateways?

Yes. THE SUNYA's store, which we build and manage, uses Razorpay Magic Checkout, and we integrate the other gateways your business relies on.

Commerce and websites

E-commerce and Shopify

Storefronts with character that load fast, convert on mobile and run on payment rails your customers trust.

Book a call

What we deliver

We design and build Shopify storefronts and custom themes, set up checkout and payments (including Razorpay for India), connect reviews, analytics and operations apps, and add AI where it helps customers buy.

What we do

Custom Shopify Online Store 2.0 themes made for your brand rather than adapted from a template, migrations onto Shopify, and headless storefronts when a project genuinely needs one.

Checkout and payments set up for your markets (Razorpay for Indian customers, multiple currencies for international ones) plus reviews, search, analytics and the apps your team runs on.

AI for commerce

Shopping assistants that answer product and order questions on your site or on WhatsApp, product-content and imagery pipelines, and support automation.

Shopify now exposes catalogue, cart and checkout to AI agents through its Universal Commerce Protocol, which makes a well-built assistant far more useful than a scripted chatbot.

Proof

We built THE SUNYA's e-commerce business on Shopify and manage it for the brand: a bespoke theme with Razorpay Magic Checkout, Judge.me reviews and INR/USD pricing, custom features such as virtual try-on, and a headless storefront now in progress. Softpiper is credited on every page.

Typical deliverables

Storefront strategy and UX
Custom Shopify theme (Online Store 2.0)
Checkout, payments and multi-currency setup
Reviews, search, analytics and app integrations
Catalogue migration with SEO-safe redirects
Performance tuning for Core Web Vitals
Team training and launch support
Ongoing store management and custom features

Tools we typically use

Shopify (Liquid, Online Store 2.0)
Shopify Hydrogen for headless builds
Razorpay
Judge.me
Google Tag Manager and GA4
Microsoft Clarity
WhatsApp Business Platform

If your team already runs a different stack, we work within it. These are defaults, not requirements.

Claude and Gemini

Where Claude and Gemini fit

We build on both model families and choose per task, on evaluation results, cost and latency, inside the cloud you already use.

Claude

by Anthropic

Shopping and order assistants that answer from your catalogue and policies, and product-content pipelines with Claude checking quality before anything goes live.

Gemini

by Google

Product imagery: clean-ups, variants and on-model shots with Gemini image models, plus search by photo.

Together. Shopify's Universal Commerce Protocol exposes catalogue, cart and checkout to AI agents, so an assistant can do far more than a scripted chatbot.

Phases and team

How an engagement typically runs

6–12 weeks, delivered by a small senior pod, with progress you can see as it is built. Pip tailors the working model to your team.

Brand and storefront design
Storefront UX shaped around your brand and products, and the brand itself if you are starting from scratch.
Build
A custom Shopify theme or headless storefront, with checkout, payments, reviews and analytics wired in.
Launch
Catalogue migration with SEO-safe redirects, performance tuning and team training.
Manage
Day-to-day store management, custom features and integrations as the business grows.

Typical team

Engagement lead, designer, Shopify developer and a QA engineer

Pricing

Priced to your scope and market.

Every project is priced to its scope and market. Pip gives you a tailored range in minutes, and the final number comes in a written proposal.

Hosting, subscriptions, licences and AI usage are billed to your own accounts at cost, estimated up front.

How pricing works

Related work

Where we've done this

All work

Live
THE SUNYA
Shopify e-commerce, built and managed end to end · Premium apparel from India
- E-commerce
- Shopify
- D2C
Archived preview
Stroll and Swing
Leather rider-accessories store on Wix
- Wix
- E-commerce
- D2C

FAQ

E-commerce: common questions

Ask Pip if yours isn't here.

For most brands a custom theme is faster to launch, cheaper to run and keeps every Shopify app working. Headless (for example with Hydrogen) earns its cost when you need experiences a theme can't deliver, or one storefront feeding many channels. Our article on the trade-offs goes deeper.

Related services

All services

Pip · Softpiper's AI

Ask Pip

Get a tailored range in a couple of minutes

Pip is Softpiper's AI. Describe the project and it will ask a few questions, give you a tailored price range for your scope and market, and book a call with the team.